SEO workshop format
The SEO introduction workshop is a one day session to give you the basic knowledge you need to understand search engines, and how your
- How a search engine works – find out how search engines such as Google and Bing function
- Onsite optimisation – how your website’s content and the way it is built effect your website’s search engine rankings
- Offsite optimisation – learn how how other factors effect your website’s rankings in search engines
Many other training courses and workshops stretch content to multiple days, but ours provides the basics in short, concise format, meaning you have more time working in your business. What you need to know about SEO for your business – nothing more.
About the workshop facilitators
Our senior trainers who run this SEO workshop have over a decade of experience in website design and search engine optimisation. Richard Carter, our founding director, has been running SEO basic training and website audits for businesses for over ten years, since Peacock Carter was founded in 2006, and is author of 7 books on website design and development to date.
Peacock Carter have worked with clients including the NHS, University of Edinburgh and the Scottish Government, and we share knowledge and experience gained from our work in these basic search engine optimisation sessions.
Who is the SEO basics course for?
This SEO basics training course is aimed at small business owners and website managers within small companies with little or no knowledge or experience in search engine optimisation. Peacock Carter also offer a specific SEO course for WordPress website owners – see our Yoast SEO workshops.
Attendees will receive a free electronic copy of our SEO checklist for websites document, designed to give you a structured tool to check your website against common best practice for search engine optimisation, based on our popular SEO audits for websites.