2019 has flown by – another year almost finished. If, like many business owners, you’ve been focused on your day to day operations, it can be easy to forget to stay on top of your website.
These three tips are designed to be quick and easy to check and implement, and ensure your website’s still running smoothly in to 2020.
Are your telephone number and email address up to date?
It’s worth checking your website and ensuring your email address and office telephone numbers are up to date – these can easily slip through the net during the year and cost you potential customers.
We advise checking:
- contact details in your website’s header
- contact details in your website’s footer
- your website’s contact or enquiry page
- for limited companies, that your registered office address is up to date wherever it appears. For WordPress websites, you’re able to search your content for this in the administration panel.
If your website uses contact forms, check they’re functioning, and that messages sent through them arrive at the relevant business email address.
Are costs for products and services up to date on your website?
If you display costs for your products or services on your website, make sure they’re up to date, alongside any brochures or price sheets linked to in PDF or other document formats.
Is your security certificate up to date?
Having a security (SSL) certificate for your website has been a recommendation from web developers and search engines such as Google for quite some time now. These ensure that data sent between your website’s server and visitors is securely encrypted, which is particularly important if you accept any data entry (such as contact forms) through your website.
Security certificates on our web hosting are set to renew automatically, and don’t have to be expensive these days – Let’s Encrypt even provide free certificates.
Of course, if you don’t have the time to look at these tasks yourself, get in touch with your local web design agency (ahem) and we’ll be happy to help!